Motion Design Strategy

Learn how to animate any brand based on Motion Design Strategy.
Product image for Motion Design Strategy
one-time purchase
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2 monthly payments

Learn how to develop Motion Design Strategies
for Brands.


Set up Motion Design Guides and Systems.


Motion Design is crucial for brands to communicate!
For Motion Design to have an impact, it needs a strategy.
With many different devices, formats, and platforms, a strategy guarantees that a brand's appearance is consistent across all touchpoints.


Offer valuable services AI can't take over.





Become a Brand Expert


Any animation needs a lot of preparation.
Learn everything you can about a Brand and its Design.
Explore the Brand and style guides.





The Logo says it all


A logo is the most valuable asset a brand has.
The overall impression, colors, fonts, and forms influence how the animation language looks and feels like.

Learn how to squeeze as much information as possible out of any logo.




Develop Motion Design Guides and Motion Design Systems


Learn how to turn all your brand knowledge into unique Motion Design Guidelines. To make sure all your ideas, concepts and animations are on brand.

Turn a brand's character traits into emotional and memorable animations.




Set up Motion Design Systems that ensure, your animations are compatible with all formats and applications. And meet a brand's needs.





Have the right ideas


Learn how to come up with the right ideas and concepts. And how to turn them into emotional stories.

And learn how to make sure, all elements of your systems work together.




Trainings-camp: Develop Motion Design Strategies for Brands


Create Motion Design Guides and Systems for Brands from different industries.
Use them as case studies for your portfolio.



This is not an Animation Course!


Motion Design is a very broad field. There is obviously the animation and design part.
There is the back office part
And there is the huge ideas, concepts, strategies and systems part
that makes sure your design and animations are on brief and brand.

This course is for Animators and Motion Designers who want to grow into more Senior roles.


Course content

5 sections | 24 lessons